SEMI LUXURIOUS APARTMENT, LATEST PLOY OF CITY DEVELOPERS

Real estate developers have come up with a new gimmick to attract buyers. After budget-houses, builders have come out with 'semi-luxury' flats to cater to high-end buyers. The purpose is to provide various amenities offered by premium projects, but keep the houses affordable by making them smaller. Such houses cost 10 to 20 percent more than low-cost houses but 30 to 35 percent cheaper than luxury apartments. Buyers would be provided facilities like clubhouses, landscaped gardens, children's parks, swimming pools and modern security equipment. These apartments are located in prominent or easily accessible areas unlike affordable houses, which are in far-flung suburbs.